Take Control of Your Marketing
When your business is lacking experienced marketing leadership, it’s easy to feel overwhelmed. Without a clear vision, strategy, or path forward, your efforts can quickly become scattered and ineffective… but it doesn’t have to be that way.
Third Act Marketing provides clarity, strategic direction, and ongoing support to make sure you are getting the best possible ROI from your marketing efforts.
About Third Act Marketing
Hey, I’m Dan Ritzke, Founder of Third Act Marketing.
With nearly two decades of experience, I help businesses develop simple and effective marketing strategies. One of the things I offer is part-time marketing leadership for companies that need expert guidance but don’t have the budget to hire a full-time CMO or Head of Marketing. My focus is always on developing clear strategies that balance short-term wins with long-term growth, while at the same time providing clients with ongoing support to make the promise of results a reality.
Interested in learning more? Book a FREE strategy call and let’s chat.
Who I Work With
I work with founders, CEOs, and business leaders who feel stuck. They need marketing leadership but they are uncertain about the best path forward. If you are struggling with any of the following challenges, you're in the right place.
No clarity when it comes to brand strategy
Lack of a simple, actionable marketing plan
No systems in place to guide execution
Working with limited resources
Juggling too many competing priorities
No confidence in the ROI of marketing
Generic or confusing messaging
Inconsistent or outdated branding
General frustration with marketing
Services
Brand Strategy / Marketing Strategy Development:
Are you struggling to differentiate your brand, nail down your messaging, reach the right audience, or make sense of scattered marketing efforts? I’ll develop a plan that is tailored to your goals so you can cut through the noise, connect with your audience, and get the most out of your marketing efforts.
Fractional CMO Services:
Are you in need of flexible, ongoing strategic marketing leadership? I’ll provide you with the ongoing expertise and guidance you need to get the best possible ROI from your marketing efforts (without the cost of hiring a full-time marketing leader).
Brand and Marketing Workshops:
Are you looking for a quick strategic boost to help your team operate at peak efficiency? I’ll facilitate an interactive work session that provides you and your team with strategic insights and a detailed action plan so you can level up, quickly.
Additional Services
Need help executing? Over the years, I’ve built a network of trusted partners across a range of disciplines. Because of those relationships, I’m able to bring in the right specialists exactly when you need them (and only when you need them). That means you get expert help without the hassle of having to find, vet, and onboard new partners.
Website Design & Development
Content Marketing Support
Email Marketing Support
PPC Ad Management
Logo Design & Branding
Search Engine Optimization (SEO)
Not sure where to start? Not a problem. Book a FREE strategy call here and let’s figure it out together.
What to Expect When Kicking Off a Project
Step 1 - Discover & Diagnose
Outline goals, challenges, and opportunities. No matter what you need help with, our first step is to uncover what’s holding back your marketing growth.
Step 2 - Develop & Define
Create a custom strategy for your business. I’ll build a roadmap that aligns with your goals… whether it’s a focused brand strategy, a full marketing plan, ongoing support, or a custom engagement.
Step 3 - Execute & Optimize
Bring the strategy to life and adapt as needed. With clear direction, I will help you and your team execute in the most cost-effective way possible.
Step 4 - Evaluate & Adjust
Continue to learn, grow, and improve. Through ongoing coaching, workshops, or fractional CMO leadership, we’ll adjust strategies, review progress, and keep pushing your business forward.
A Few of the Companies I’ve Worked With
What My Clients Say
"At first, I wasn’t sure if a marketing consultant would be a good investment or if we'd find someone who truly understood our needs. But working with Dan has been transformative. He's led key projects that have increased our intakes and greatly improved how we measure marketing performance. Everything feels more streamlined, organized, and clearly defined. Dan always makes us feel like his top priority, and I've recommended Third Act Marketing to several people—and will continue to do so."
Julianne Neely
Founder of Individual and Family Connection
“I’ve worked with Dan for many years across several companies and have come to rely on his expertise. He not only develops solid marketing plans but also thinks outside the box, offering truly strategic solutions to complex problems. And beyond recommending a plan, he has the ability to execute it effectively. It’s rare to find a resource as reliable and innovative as Dan—his insights are invaluable whenever I’m dealing with marketing challenges.”
Anthony Snowell
4x Startup Founder
“In just a few months of working with Dan, we’ve transformed how we approach marketing. We now have clear, measurable goals and tactics that we can test for effectiveness. As a direct result, we've sold out shows and thrown hugely profitable fundraising events. It's a pleasure to work with a marketing consultant who truly knows their stuff—we're operating at a higher level, and our successes no longer feel like luck.”
Mark Yonally
Founder of Chicago Tap Theatre
Get Access to the Marketing Leadership You Need
1. Get in touch
Book a FREE strategy call so I can learn more about you and your business, review your goals, answer any questions, and talk through your options.
2. Get a plan
If I think I can help, I’ll provide you with a detailed proposal. Even if you aren’t ready to move forward right now, you’ll at least have the information in your back pocket for later.
3. Get results
When you decide to move forward, I’ll roll up my sleeves and get to work so you can get the best possible ROI from your marketing investments.
Let’s Chat
Got a question or need clarity on how I can help your business? Reach out anytime. No spam, no sales pitches—just a helpful response within 24 hours.
Blog Posts
What is a Fractional CMO and Why You Might Need One
By Dan Ritzke
Great Marketing is Simple but Not Always Easy
By Dan Ritzke
How to Balance Short-Term Wins and Long-Term Growth
By Dan Ritzke
Let’s Elevate Your Marketing
Gain clarity, choose the right strategies, and build an efficient, results-driven marketing process. With a custom plan and expert guidance, you can leave your marketing worries behind and focus on growing your business.